Posts Tagged ‘Taste Test’

 
 
 
JumpinGoat Coffee Taste Test
July 7th, 2009

JumpinGoat Coffee Roasters is always pleased when we receive feedback from our customers, but when we received this most recent feedback we were pleased for several reasons.
These folks at Woodlands were not one of our wholesale customers at the time of their evaluation (taste test). We did not commission the test in any way, we were not even aware of the test until we were notified of the results.
The Folks over at Woodlands Camp organized the taste test, and we gratefully accept the test results because the metrics and criteria were reasonable, relevant, and sufficient for concerning coffee drinkers.
Thanks Woodlands
BTW these folks are doing some amazing work.
Check them out, and read their evaluation of JumpinGoat Coffee.

http://woodlandscamp.org/

Three weeks ago, 7 employees at Woodlands Camp participated in a blind coffee taste test. We wanted to test 3 different “types” of coffee. The first type we brewed was a well known “old school” brand that all of our grandparents grew to love, the second type was a “high end” famous brand that our generation has grown to love, and the third type was a local roaster. I was excited about the tastes test because, as a pretty avid coffee drinker, I was curious about 3 things – First, would my preferences be different than a more “casual” coffee drinker? Second, could I even tell the difference between our 3 main categories of coffee being offered? Third, which will I like better? We brewed a total of 5 roasts, 1 “old school, 2 “high end”, and 2 “local roaster.” After we brewed all the pots we asked everyone to take their time tasting and re-tasting all the roasts and to rank from top to bottom the various pots. Surprisingly, there was a consensus about the best roast and the worst roast. This surprised me because our 7 testers varied in age from high school to mid forties and from avid drinker to casual drinker. I won’t drag the winner of the worst through the mud, but I do want to mention the winner of the best. Jumping Goat Roasters (specifically the Peaberry Roast) was the unanimous choice for Best Coffee and the second most preferred roast was also Jumping Goat!. The difference was so big, that we have actually decided to change the coffee offered in our camp coffee shop to exclusively Jumping Goat coffee. We are excited about this new improvement and hope that many others will also enjoy it.

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